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Marketing Manager
Sportradar AG

Munich, Germany



Beschreibe Dein Unternehmen bzw. den Job

As a key member of the Sportradar product marketing team, you will play a critical role in defining, communicating and activating our go to market plans for our world-leading suite of betting products, under the Betradar brand. The role demands an organised, ambitious and collaborative self-starter. You will be a key interface between the sales, product and marketing operations teams and become a go-to expert in this key area for Sportradar.

You will be an experienced B2B marketer, with a demonstrable track record of working with globally dispersed sales teams and producing and implementing marketing plans for B2B products, including digital marketing and sales enablement.

Deine Aufgaben:

Beschreibe die Aufgabenfelder des Jobs
  • Develop and implement marketing plans for the Betradar product suite
  • Work with internal and external support to create, distribute and maintain marketing materials for each product group as appropriate
  • Report on KPIs and ROI of all marketing activity
  • Work with the Marketing Operations team to ensure the Betradar product and sales teams are appropriately represented at global industry events, including large scale exhibitions such as ICE Totally Gaming
  • Build a deep understanding of the market in which Betradar operates, including the competitive and regulatory landscape
  • Work closely with the Betradar commercial team to define priorities and assist with specific go-to-market activities
  • Work closely with the wider Sportradar product function to understand product roadmaps.
  • Plan and execute product launches and act as a central point of co-ordination between the product and sales teams
  • Ensure that all activity is aligned with the wider Sportradar marketing team and all internal systems are updated and managed appropriately
  • Co-ordinate activity with the Sportradar Communications team to ensure maximum effectiveness from all marketing activity
Das zeichnet dich aus:

Beschreibe die Qualifikationen, die der Bewerber mitbringen sollte:
  • 4+ years in a B2b marketing role
  • Demonstrable experience of working closely with a B2b sales team
  • Experience of involvement in marketing campaigns designed to drive sales leads and awareness in a B2b environment
  • Experience of working in a global business preferred
  • Fluent in English, with another European language being a bonus
  • Excellent communication and interpersonal skills
  • Good relationship builder and maintainer with internal and external stakeholders
  • Flexible to adapt to changing priorities and able to work to tight deadlines
  • Experience in, or an understanding of the global betting and gaming industry would be an advantage
Unser Angebot:

Beschreibe, was Dein Unternehmen dem Bewerber bietet:
  • Flexible location requirement
  • Competitive salary (based on experience and on location)
  • Plug into international network of expert fellow employees